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We understand the importance of interacting with audiences on their platform-centric journey rather than forcing them into yours - that's why we help organizations "design for discovery" by applying platform fluency to engage people where they are now, while keeping a finger on the pulse of where they may go next.
Our creative team - comprises of a diverse range of highly specialized talent from designers, copywriters, technologists and all other sorts of makers - develop and execute ideas that earn attention and drive business impact. We help companies produce and distribute outcome - focussed content in a variety of formats that matches the consumption behaviors of the audiences they need to influence.
We have unparalleled insight into the ever-shifting media landscape and the relationships necessary to generate high-quality coverage and visibility for the stories, our clients want to tell.
Optimizing the impact of a great story or campaign depends on the production of an artful blend of new and traditional media distributed across owned, earned and paid channels to reach audiences in the right place at the right time.Our PR Consulting Services make optimal use of world-recognised brand building tools such as engaging and well-researched content, press releases, public and media events, conferences, media relations, digital presence etc.
We work with clients to achieve objectives as diverse as building reputation of the product / brand for increase in sales to handle issues which might potentially have a damaging impact, thereby protecting reputation. For various companies, their brand reputation is their most valuable asset. You’ve spent a lot of time and energy creating your brand identity but unfortunately, a few bad reviews can significantly affect your business. But how you respond to a bad review, product recall, or a disgruntled customer can positively or negatively affect your reputation tenfold. SquareFork is available to help you navigate through the turbulent waters, monitor relevant social media, review channels and respond or address each concern tactfully, timely, seriously and personally on your behalf to resolve the situation or make users aware that you genuinely care about your customers and your brand.
Our team of dedicated professionals is always on their toes to provide end to end solutions for all your event requirements. We are always focussed on bringing our clients closer to their targetted audience and effectively manage their brand reputation by offering creative and actionable strategies. For ensuring a great event success, we identify media targets, create content, drive attendance through different digital strategies, provide on-the-day support along with post event evaluations and other follow-ups. We have expertise in organizing award ceremonies, celebrity luncheons, collection previews of brands, sales preview, store launches, user conferences and even social events.
We have an experience of more than three years in this field and this allows us to successfully plan and manage various social and corporate events. From ideation to execution, we manage each and everything with ease. The best part about our event management team, is that it is highly spontaneous, flexible and always full of energy, even during the time of crisis. We feel pride on our talented and dynamic professionals who aim at incorporating pragmatic and strategic approach to deliver the best.
SquareFork harnesses industry thought leaders, influencers and advocate to drive awareness, engagement, and preference for our clients. By collaborating with powerful social media influencers, journalists, celebrities and industry leaders who personally connect with mass consumers. By combining traditional PR efforts, social media marketing and partnering with leading influencers, we can drive metrics further than traditional advertising ever could. Working with influencers goes far beyond generic messages from celebrities with the most followers - we identify the culture-shapers and work with them to ensure the content they produce drives measurable results.
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